The subject of niche markets and target audiences [https://davidhorne.me/2-ingredients-of-content-marketing-that-are-easy-to-overlook/] has come up in several conversations recently. I’d like to share a few thoughts. A lot of times we like to interchange target audience and niche. Most of the time these are two entirely different things. A

A conversation I had about abundance mentalityvs. lack mentality yesterday reminded me of a recent trip to Nashville with my buddy Rob [http://noisetrade.com/robblackwellmusic]. We jumped in the car and hoofed the day’s drive to the music city for several meetings and spending time with friends. It

Instagram, at the moment, is my favorite social network. Not to take anything away from Twitter, Google+ or LinkedIn and even Facebook has some merit, but Instagram is simple and I like pictures. It’s simple because there is only a few things you do with it. I also like

The movie lesson today encourages us to build heirloom pieces. This short film spoke volumes to me as I continue to ponder living a better story. Technology, trends, and fads make it easy to make something short-term. Like a Roman candle, it’s bright and remarkable but rarely lasts more