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A collection of 231 posts

Collaboration raises the tide for businesses

Have you heard the saying, “A rising tide lifts all ships”? Collaboration raises that tide. There is a myth that only one pie of customers exists for every business. The fact is, there are many pies. And they can be made bigger. All you need is collaboration. To make this

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Book Review: Today We Are Rich By Tim Sanders

Tim Sanders is one of those people that always makes you believe more in yourself than you did before. His new book, Today We Are Rich [http://twar.com/] , is no exception. I am grateful to him for sending me an advanced copy. Here’s my take: What I really

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Mid-Term report card: GC Social Media/Digital Marketing Class

January of this year marked the first time I set foot in a college classroom as a professor. This semester, I am teaching a digital marketing and social media course at Greensboro College [https://davidhorne.me/class-session/]. It’s now April and we are mid-term. My class is filled with

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Where would you spend $50K, $500K, $5 million?

A few days ago I attendedAnalytics Camp [http://www.analyticscamp.org/]. It is an “unconference” on analytics organized by Nathan Gilliatt [https://twitter.com/#!/gilliatt]. I know what you you are thinking, nerdville, right? True, it was a geekfest, but a good one to boot. One of the best sessions

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