#130 The run button

Happy Sunday, everyone.

Prefer to listen to this week’s issue? Go here: The run button.

Robots are taking over the world. Don’t believe me? Take a look at any of the Boston Dynamics videos.

Ok, just kidding. But they are taking over my home.

My boys recently joined a robotics team. And while we’re only a few weeks into it, I can see the origins of SkyNet taking shape in their bedrooms.

In all seriousness, at 8 and 11 years old, they’re just learning the basics, using a Scratch-like programming language and suped-up legos. That said, they’re designing and building the robots to perform missions and accomplish tasks.

I like to listen in as they dream about what they could make their bots do and peek over their shoulders as they press the keys on their laptops.

As they load the programs onto their robots, I think about all the potential stored up inside the ones and zeros, plastic, and circuits. But at the end of the day, that’s all it is, potential.

And until that potential is realized, my sons will never learn. So to do that, they have to hit the “run” button.

All the preparation and all the work go to waste if they don’t execute one command.

The parallels to business and relationships aren’t hard to make. Our new marketing campaigns, big life plans, and business goals are filled with potential. All we have to do is press “run”.

One to Explore

  • Here’s a cool data viz project for discovering podcasts for consumption, marketing research, and fun! Check it out

One to Watch

One to Hear

  • Honestly’s CEO, Allison, was a guest on the Inbound Back Office podcast discussing the discovery process for creative projects. She’s pretty great. You can listen here.

Until next time, friends.


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