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A collection of 231 posts

Strategic Vs. non-strategic expenses

We’ve been making changes to our budgets and expenses over the last few weeks. Some of these are marketing and sales expenses, others are related to internal capital investments. Either way, it has me thinking a lot about how we think about spending money at LOFT [http://poweredbyloft.com]

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10 years in

This week marks the 10th year I’ve been out on my own. It’s crazy to think how fast ten years have passed since I decided to hang a shingle. In fact, I’ve put up a few. Here’s a list of businesses and projects I’ve launched

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The cycle of importance

I learn as much from kids as I do from anyone. Their ability to simplify complex issues, ideas, and problems is astounding to me. Too often, as adults, or at least this one (me), we tend to overcomplicate matters. Here’s an example. I was driving with my kids in

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It's got to be the shoes

A few weeks ago I read this great article [http://espn.go.com/nba/story/_/id/15047018/how-nike-lost-stephen-curry-armour] about how Nike lost Stephen Curry to Under Armor. The one observation that stood out to me more than anything was that an athlete’s association with their shoe brand long outlives

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