Archives

A collection of 230 posts

The power of recognition

There are few things that will inspire, motivate, and bring out the best in others more than recognition. It is powerful. Recently, the awesome folks at Citrix Online [http://citrixonline.com] sent me, and the other authors at workshifting.com [http://workshifting.com], a huge token of appreciation for contributing

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How I use CRM

In today’s world your business is only as strong as your database. I get asked frequently which CRM [http://en.wikipedia.org/wiki/Customer_relationship_management] (Customer Relationship Manager) tools to use and how to implement them. Answering those questions was my job at one time. I helped several

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Creating a personal brand strategy with S.W.A.G.

Performing a personal S.W.A.G. (Story. Works. Abilities. Goals.) will help you make the most of this year’s opportunities. S.W.A.G. is an exercise inspired by the traditional S.W.O.T analysis that organizations perform. The purpose of the activity is to help you

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Class is in session

The spring semester for most colleges and universities began this week. For me, it meant the start of a new adventure as a college professor. Ok, quiet the laughter. I am pretty excited to join my college marketing professor, Dr. Hanson, in teaching a marketing and social media class at

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